Lincoln MKZ Concept
I worked with The Famous Group in Los Angeles to come up with a visual language for the 2011 Lincoln MKZ Hybrid. I was tasked with highlighting the "Green" aspects of the new vehicle in a way that was in line with Lincoln's current, almost futuristic look and feel. I did this by using graphical representations of foliage and the use of bokeh to evoke a sense of an urban jungle.


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